Playbooks, vetting checklists and honest numbers from our own campaigns — no recycled "ultimate guides."
The real secret to e-commerce success is getting constant visitors to your online store. One of the most effective ways to reach users through e-commerce is SEO. Ecommerce SEO is an unmissable useful digital marketing strategy to grow your business and get the highest ROI. All the complexities of SEO may seem daunting at first … Read: E-Commerce SEO – Properly optimize your…
What On-Page SEO means and who is it for? In this On-Page SEO: Complete Beginner’s Guide, I will try to explain the most important basic information you need to know about On Page SEO. On Page SEO is the go to technique or practice used to optimize the structure of your website and its content … Read: On-page Search Engine Optimization (SEO): Beginner’s…
Google started a new project called Core Web Vitals, which has the objective to measure and improve the user experience on the internet. After this initiative took off, HTTP Archive, published real-world statistics of which CMS (Content Management System), scored the best in Core Web Vitals rankings. While there was one clear victor, the performance … Read: Core Web Vitals Challenge: WordPress vs…
Keywords Basics Keywords, what are they and How to Do Keyword Research for SEO. A keyword is a word or phrase that people use when searching for information on the internet through search engines. Keyword research means understanding the language which your target audience uses when searching on the internet for information, products or any … Read: How to Do Keyword Research for…
In the following “What Are SERPs? All About Search Engine Results Pages” article, I will try to explain in-depth the topic of Search Engine Results Pages. Grab a cup of coffee or tea and dive in! SERP is the English abbreviation and stands for Search Engine Result Pages, i.e. for the results pages of a … Read: What Are SERPs? All About Search…
Using a subdomain or subfolder influences the SEO part, the user experience and other factors, but the question is: subdomain vs. subfolder – which is better for SEO? Let’s find out! Google classifies subdomains more or less in the same way as subdirectories (also called subfolders). There is a major difference, namely that the subdomains … Read: Subdomain vs. Subfolder – Which Is…
SEO Silo Structure: How To Create One When building a new blog, or any kind of money website for that matter, you want to maximize your resources to rank higher. Link building, on-page optimization, and content creation are all good, but they can be quite pricey sometimes. Many see content writing as the most expensive … Read: SEO Silo Structure: How To Create…
Google’s EAT for SEO Google’s EAT is not a new thing at its core but it only started gaining attention after 2018. Its origin is Google’s Search Quality Rater Guidelines, published in 2013 to give people more insights into how the algorithm ranks pages. In this 168-page whitepaper, the idea of expertise, authority, and trust … Read: Google’s EAT for SEO: How It…
SEO Link Attributes Explained The state of link attributes remained pretty much the same for nearly 15 years. Ever since Google introduced more complexity to the situation back in March 2020, beginners only got more confused. Dofollow and Nofollow used to be the only two options not long ago. But, the situation’s not the same … Read: SEO Link Attributes Explained: Dofollow vs.…
May 2020 Core Update Explained Google has over 200 ranking factors at the moment. They are so many that nobody knows all of them. Some are hidden, other widely known, and a few more that are not even acknowledged by Google, like links and domain authority. Google needs to keep things updated all the time … Read: May 2020 Core Update Explained: Will…
Link Building Campaign Tips Understanding the basics behind link building is a pretty straightforward task. We created a beginner tutorial for a link building campaign for free in the past. But, a lot of the methods featured in that article require manual work or are limited. If you want the most efficient methods, you can … Read: Link Building Campaign Tips: Fastest Way…
Link Building Campaign for Free Starting a link building campaign can be quite easy since the internet is full of tutorials, tips, and tricks. The issue is that a lot of these tutorials are focused on paid tools. And, the ones that feature free methods, usually take a lot of time. But, we have a … Read: Link Building Campaign for Free: Easy…