Blog

Link building, written by people who do it

Playbooks, vetting checklists and honest numbers from our own campaigns — no recycled "ultimate guides."

E-commerce technical SEO

Technical SEO aims to provide an excellent user experience, fast performance, and ensure that Google can crawl and index your site. All websites benefit from technical SEO, but this is especially true when it comes to e-commerce. This is because e-commerce sites do not receive as many backlinks, so technical SEO serves more often as … Read more

Read article →

Core Web Vitals Challenge: WordPress vs Other CMS

Core Web Vitals

Google started a new project called Core Web Vitals, which has the objective to measure and improve the user experience on the internet. After this initiative took off, HTTP Archive, published real-world statistics of which CMS (Content Management System), scored the best in Core Web Vitals rankings. While there was one clear victor, the performance … Read more

Read article →

How to Do Keyword Research for SEO

Keywords Basics Keywords, what are they and How to Do Keyword Research for SEO. A keyword is a word or phrase that people use when searching for information on the internet through search engines. Keyword research means understanding the language which your target audience uses when searching on the internet for information, products or any … Read more

Read article →

Subdomain vs. Subfolder – Which Is Better for SEO?

Subdomain vs. Subfolder

Using a subdomain or subfolder influences the SEO part, the user experience and other factors, but the question is: Subdomain vs. Subfolder – Which Is Better for SEO? , Let’s find out! Google classifies subdomains more or less in the same way as subdirectories (also called subfolders). There is a major difference, namely that the … Read more

Read article →